Privacy Statement

Privacy Policy

Last updated: 7 May 2026

Housework Heroes is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Introduction

Housework Heroes, operated by Heroes Group Pty Ltd ABN 96 109 522 705, respects your privacy and is committed to protecting the personal information you provide to us.

2. About Housework Heroes

Housework Heroes provides domestic cleaning services delivered by trained independent franchisees across Western Australia.

3. Personal Information We Collect

We may collect personal information that is reasonably necessary to provide our services, including:

  • Your name
  • Your address
  • Your phone or mobile number
  • Your email address
  • Service history and booking details
  • Information you provide during enquiries, bookings, or service delivery
  • Website usage information collected through cookies, analytics, and tracking tools

If you choose not to provide certain personal information, we may not be able to respond to your enquiry or provide our services effectively.

4. How We Collect Personal Information

We may collect personal information through phone calls, website forms, email, SMS, in-person interactions, booking systems, advertising platforms, automation tools, and other systems used to manage enquiries or services.

5. How We Use Your Personal Information

Your personal information may be used to:

  • Provide and manage cleaning services
  • Respond to enquiries and booking requests
  • Communicate with you about bookings, enquiries, reminders, and service updates
  • Allocate work to Housework Heroes franchisees
  • Improve service quality and customer experience
  • Maintain internal business records and administration
  • Send occasional offers, promotions, or service-related marketing communications

6. Marketing and Communication

We may use your contact details to send service updates, reminders, offers, promotions, and other relevant communications.

We also reserve the right to use your information for internal remarketing and re-advertising purposes, including email, SMS, postal communications, and advertising shown through third-party platforms such as Google, Facebook, and Instagram.

These communications will be from Housework Heroes only. Your details will not be sold or shared with external marketing organisations for their own marketing purposes. You may opt out of marketing communications at any time.

7. Disclosure of Personal Information

We may disclose your personal information to Housework Heroes franchisees, staff, contractors, service providers, or technology platforms where necessary to deliver our services, manage enquiries, operate our website, or run our business.

We do not disclose your personal information to external third parties for their own marketing purposes.

We may disclose information where required by law, where necessary to prevent a serious threat to health or safety, or where reasonably necessary to assist a law enforcement agency.

8. Website Tracking, Cookies and Advertising Tools

Our website may use cookies, tracking pixels, analytics tools, and advertising technologies to improve user experience, analyse website traffic, measure advertising performance, and support internal marketing and remarketing activities.

These tools may include services provided by Google, such as Google Analytics and Google Ads, and Meta, such as Facebook and Instagram advertising.

These platforms may collect information about your interactions with our website and may use cookies, pixels, or similar technologies. This information may be used to:

  • Analyse website traffic and performance
  • Measure advertising effectiveness
  • Show relevant Housework Heroes advertisements to you on third-party platforms

This information is generally collected in an aggregated, anonymised, or platform-controlled format. However, it may be linked with other information held by those providers in accordance with their own privacy policies.

You can manage or disable cookies through your browser settings and may also manage personalised advertising preferences through Google, Meta, and other advertising platforms.

9. Automated Systems, Chatbots and AI Tools

We may use automated systems, including chat tools, AI assistants, workflow automation platforms, and customer management systems, to assist with customer enquiries, bookings, service delivery, internal administration, and customer support.

When you interact with these systems, information you provide may be collected and processed to respond to your enquiry, improve service quality, support internal operations, or manage bookings and communications.

We take reasonable steps to ensure that any third-party providers used for these services handle personal information securely and in accordance with applicable privacy laws.

10. Overseas Storage or Processing

Some third-party service providers we use may store or process personal information outside Australia.

Where this occurs, we take reasonable steps to ensure that such providers maintain appropriate safeguards to protect your information.

11. Security of Your Information

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure.

However, no internet transmission or electronic storage method is completely secure. Any information provided online is provided at your own risk.

12. Access and Correction

You may request access to your personal information or ask us to correct information that is inaccurate, incomplete, or out of date.

13. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us:

Updated Privacy Policy – Housework Heroes
Heroes Group Pty Ltd ABN 96 109 522 705